Education UK and British Council Russia began organising Education UK Exhibitions in Moscow nine years ago. In 2003 regional British Education Exhibitions have been taking place before and after the main Education UK exhibition in Moscow for the first time. During last 5 years citizens of Nizhny Novgorod, Novosibirsk, Rostov-on-Don, Samara, St Petersburg and Yekaterinburg were able to receive first-hand information on educational programmes offered by British education institutions – boarding schools, universities, colleges, language centres, institutions of further education, etc. Advantages of British education are more understandable for many Russian people now and United Kingdom became one of the most popular destinations for studying abroad. We are glad to note that now every 3rd Russian student studied abroad is a student of British education institution.
Regional British Education Exhibitions became traditional events for Russia and this year this tradition must go on. In 2008 Regional British Education Exhibitions will be held in Yekaterinburg and St Petersburg. The British education institutions will have a unique opportunity to evaluate personally the Russian education market from the Baltic Sea to the Ural Mountains. This is ideal for meeting prospective students and their parents face-to-face, providing young Russians with information first-hand on study opportunities in the UK and to creating links and begin co-operation with educational agents and Russian educational institutions.
Dates, Locations And Venues
23 September 2008 : Ekaterinburg
25 September 2008 : Saint Petersburg
Venues from 2007
Ekaterinburg Business Exhibition Centre of Atrium Palace Hotel Address: 44 Kuibyshev Street, Ekaterinburg 620026, Russia Tel.: (+7-343) 359 6221 www.atriumhotel.ru
Saint Petersburg Corinthia Nevskij Palace Hotel Address: 57 Nevsky Avenue, Saint Petersburg 191025, Russia Tel.: (+7-812) 380 2001 www.corinthiahotels.ru
The Fairs Aims/Focus
The main aims of the exhibition are:
to increase the total flow of Russian students to the UK;
to provide new recruitment opportunities for UK institutions;
to create interest in and demand for distance learning at UK institutions including degree programmes in Business Administration, Law, IT, Banking, Finance, etc.;
to assist British institutions to make links and begin cooperation with higher education institutions and study abroad agencies within the Russian regions.
Who Should Attend
British exhibitors
Recognised British Universities, Colleges of Higher and Further Education, Private Secondary Schools, Language Centres, Institutions for Postgraduate Training and Retraining, Tutorial Centres, and Distance Learning Providers.
Russian exhibitors
Russian Universities offered joint Russian-British educational programmes, English Language Schools, Study Abroad Agencies, English Language Textbook Publishers, Suppliers of Computer Software and Hardware for English Language Learning.
Visitor Profile
The total number of visitors to the Regional British Education Exhibitions in 2006 was over 4,500. They were:
students at local private secondary schools;
students at local fee-paying universities;
parents of potential students;
potential distance learning candidates;
Russian educational agents specialising in overseas education especially to the UK;
administrative staff of private secondary schools, public and private universities, language schools and other institutions.
The event will be carefully promoted to attract two distinct categories of visitors: potential students and key influencer's not only from Ekaterinburg and St Petersburg, but also from other cities in the South Urals and North-Western District.
The campaign will include:
Press, Radio and/or TV advertising
Distribution of a wide range of supporting print materials including posters and invitations
Direct mail to thousands of named individuals in state and private higher education institutions and secondary schools, public sector organisations
Advertising using high profile poster sites in streets
Advertising in Internet
PR events.
Past Exhibitors
Exhibitors from fair in 2006 included:
@School-in-UK, A.I.Herzen State Pedagogical University of Russia, Angloworld (Russia), Brit Education & Travel (UK - Russia), Britanix - Study Abroad Agency (Russia), British Council, City University, Education and Business - International Centre (Russia), EF English First (Russia), Ekaterinburg Study Abroad Centre (Russia), Imperial Ltd. (Russia), Insight - Lingua (Russia), Intellect-Tour (Russia), IQ Consultancy (Russia), Kaplan International Colleges, Language School YA (Russia), Language Specialists International, Language Studio (Russia). Liverpool John Moores University, London South Bank University, Manchester Metropolitan University, Master Class - Study Abroad (Russia), Prima Lingua Consulting (Russia), Queen Margaret University College, Royal Holloway - University of London, St. Edmund's College, STAR Travel (Russia), Study Group, Study Line (Russia), StudyAbroad.ru Marketing Agency (Russia), Studycentral, TASIS (The American School in England), Taunton School, University of Aberdeen, University of Birmingham, University of Brighton, University of Bristol, University of Chester, The University of Edinburgh, University of Glamorgan, The University of Manchester, University of Nottingham, University of Portsmouth, University of St. Andrews - School of Management, University of the Arts London, University of Wales - Bangor, University of Wolverhampton, University of Warwick, The Urals Academy of Public Administration (Russia).
Fair Catalogue/Guide
By the opening of the Exhibition in Ekaterineburg the StudyAbroad Guide to British Education will be printed and distributed free of charge among exhibition visitors in all cities and including Moscow. Advertising in the Guide will be profitable for both institutions participated in exhibitions in all cities. Institutions who are unable to take part in this fair but wishing to promote their courses in different parts of Russia are welcome to advertise also.
The Guide will play a role of the Exhibition Catalogue and will include separated sheets with exhibition floor plan for every city and contact information of exhibitors (exhibition navigator).
Your entry in the guide is booked in addition to your participation. Details of which can be found in the 'Prices And Booking Details' section below
Guide brief details
Circulation: 5,000 Format: A4 Colour: full colour Paper: glossy Date of publication: September 2008
Guide distribution
The guide will be distributed within 10 days before the exhibition in Saint Petersburg, at the exhibitions in all cities and 1 month after the exhibition at: Universities, Business Centres, Banks, Leading International and Russian Companies, HR Departments, Educational Agencies, Specialised Exhibitions, International Education Seminars, Subscription, Bookstores, Career Centres, etc.
Prices And Booking Details
The standard package for each fair city includes:
6m2 fully equipped exhibition shell
Hostess
The participation as outlined above, for universities and colleges is:
£1,405 per city
A 4m2 fully equipped stand is available for language and boarding schools only at:
£950 per city
Your entry in the Guide to British Education is:
1/2 page full-colour advert: £420
1/1 page full-colour advert: £795
The recommended deadline for applications for this fair is 01/08/08. After this time please contact us as soon as possible for information on availability.
How To Participate
Booking your participation is simple. Please select the "Book this fair now" red button at the top or bottom of this fair description for a booking form. The form should be completed and returned by fax on +44 (0)1686 630 720 or via e-mail to bookings@studycentral.co.uk.
We will confirm your booking and all applicable discounts and e-mail any additional information. If you have any specific questions, please don't hesitate to contact us as we are always happy to help.
Education UK and British Council Russia began organising Education UK Exhibitions in Moscow nine years ago. In 2003 regional British Education Exhibitions have been taking place before and after the main Education UK exhibition in Moscow for the first time. During last 5 years citizens of Nizhny Novgorod, Novosibirsk, Rostov-on-Don, Samara, St Petersburg and Yekaterinburg were able to receive first-hand information on educational programmes offered by British education institutions – boarding schools, universities, colleges, language centres, institutions of further education, etc. Advantages of British education are more understandable for many Russian people now and United Kingdom became one of the most popular destinations for studying abroad. We are glad to note that now every 3rd Russian student studied abroad is a student of British education institution.
Dates, Locations And Venues
